Engagement? the End Goal

There’s only a few differences between each ad type within Carousel for image and video ads. See the specs here: Similarly, Carousel ad image dimensions and guidelines Recommended image size: at least 1080 x 1080 pixels Minimum width and height of 600 pixels (minimum 254 x 133 pixels for Messenger Home Carousel Ads). Minimum 2 cards and max of 10 cards per Carousel Ad. Recommended ratio is 1:1. Max image size of 30MB.


Recommended image formats are JPG and PNG. How to optimally use text and which slides of your carousel are immediately visible are the primary differences between each type of placement. Similarly, You can learn more and even create a mockup at Facebook’s business center. Carousel video ad specs Recommended resolution 1080 x 1080. Aspect ratio is 1:1. Similarly, Max video file size is 4 GB. Recommended video formats are .MP4 and .MOV. Video duration range is 1 second to 240 minutes. Video max frames 30fps.


Carousel ad character limits Text: 125 characters. Headline: 40 characters. Link description: 20 characters. Similarly, Landing page URL required. Facebook right column ads While these small ads only appear on desktop. data shows they have the highest CPC (cost per click) among other Facebook ad types. Similarly, facebook right column ad Right column ad image dimensions and guidelines Recommended resolution: 1080×1080. Minimum dimensions: 254×133. Recommended aspect ratio is between 9:16 to 16:9. but crops to 1.91:1 with link. Recommended image formats are JPG and PNG.


Images with 20% text or more could increase chances of failed delivery. Right column ad character limits Headline: 40 characters. Similarly, Facebook in-stream video ads Facebook in-stream video ads are different from regular feed ads as they only last 5 to 15 seconds. According to CPC Strategy. the average on-target rate is nearly 90% and have a completion view rate of 70%. Similarly, The quick digestible videos are perfect for brands trying to catch the attention of users with small interactions. facebook in stream ad In-stream video ad specs


Max video file size is 4GB. Video length is 15 seconds to 10 minutes. Highly recommended to include video sound. Similarly, Captions are likewise optional. but recommended For more info on the video specs across social networks. check out our complete guide on social media video dimensions. Similarly, Facebook Instant Articles ads Looking to promote a piece of content across Facebook? The release of


Facebook Instant Article ads allows quick-loading. mobile optimized content through Facebook’s app. Additionally. advertisers have the option to place ads within the articles as well.  1080×1080. Recommended aspect ratio 16:9. Is 241 minutes. Instant article ad character limits Headline: 40 characters. Primary text: 125 characters. Description (images): 30 characters. After that,  Facebook Marketplace ads Facebook Marketplace works as a hub on the network to buy and sell items with others in your community. While scrolling through this feature. you’ll run across.

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