How The New Structure Works

In the past, content creation for inbound marketing used to be based solely on keywords, but if you’re looking to drive more traffic to your website and increase conversation, creating content for keywords won’t cut it. In the following article we will explain how you can use pillar pages and topic clusters to increase your traffic and improve your ranking on Google. Specifically, we’ll review what pillar pages and topic clusters are, and how they work for inbound marketing.

Are you ready to optimize your content and generate online sales? Contact us here When users do a search on Google, they are not searching through keywords, they are just trying to solve problems Belarus Phone Number List doubts they have. Similarly, Google wants to answer those problems and those questions. But how do you make sure your page is the page that Google displays to answer that question? The answer is using the topic cluster model. Index of contents Topic Cluster Model What are pillar pages in inbound marketing?

Topic Cluster Model

What is the topic cluster in inbound marketing? What are hyperlinks? Topic Cluster Model The topic cluster model or the topic group model invented by hubspot, is a method to organize the main topic content (content of the main topic) and the sub topic content (content of the subtopic). If you organize your website in this way, you will make it easier for users to navigate through your page. At the same time, you will make it easier for Google to index your website.

Belarus Phone Number List

For this, there are 3 main components in the topic cluster model: Pillar Pages Topic Clusters hyperlinks What are pillar pages in inbound marketing? In SEO terms, think of a pillar page as a short story keyword. The topic you are writing about on the pillar pages should be a topic you are trying to rank for in the search engines. The theme of your pillar page should be related to the products or services you offer. Once you have the keyword in mind, then it’s time to write the content.

What Are Pillar Pages In Inbound Marketing?

The main objective should be to thoroughly explain the topic so that any user who reads the page can fully understand the topic once they have finished it. As you write, don’t think of your content as a collection of keywords. Instead, focus on answering user questions and writing about the topics you want to rank. The theme of your pillar page should be related to the products or services you offer. What is the topic cluster in inbound marketing?

 

Leave a comment

Your email address will not be published. Required fields are marked *