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Screenshot showing a kickstarter page by the bearded brothers After a failed attempt at Facebook ads. And spending $500 on Google Adwords to yield one conversion, UAE Phone Number Caleb and Chris found their greatest strength was simple, authentic marketing. PRODUCT UAE Phone Number SAMPLES After identifying their main customer as outdoor athletes, Caleb and Chris began offering UAE Phone Number product samples at local sporting events. They set up booths at 5K runs, rock climbing events, and cycling meets. By handing out tiny samples of their bars, they could sell four cases (48 bars) in three hours—in comparison to six cases (72 bars) a month through online sales.

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Screenshot showing the Bearded UAE Phone Number Brothers For four years, they sponsored 24 Hours of Horseshoe Hell, a rock climbing event in Arkansas. They worked with event coordinators to have their samples included in participant packets. Product visibility boosted their UAE Phone Number credibility. Potential customers saw first-hand the investment Caleb and Chris were making in their business. Product UAE Phone Number demos also helped Bearded Brothers establish brand recognition with their customers. The customers could speak with Chris and Caleb about the Bearded Brothers bars and lifestyle. They still host product demos at events, but only in areas where their bars are also.

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sold in stores such as REI, Hy-Vee, and UAE Phone Number some participating Whole Foods. Caleb believes this makes it easier for customers to purchase the bars after events. Key Takeaway: Whether you are selling a product or service, it’s never a bad idea to give your customer UAE Phone Number a taste of what you have. If you are selling a service, such as consulting or designing, display examples UAE Phone Number of your work. Whether it’s a project you managed or image you created. If you are selling a product, go to your customers directly. Build relationships with conference organizers, event planners, online community leaders—anyone in your field.

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